EA: Industry Must 'Deal With' 60 USD Pricetags

Electronic Arts CEO John Riccitiello suggests that publishers will soon have to "deal with" the $59 price point for next-gen videogames.

With the US videogame industry on track for its biggest year ever at $17-$18 billion in 2007 revenues, it would seem that consumers are just peachy with the current price of next-generation games.

"In the next five years, we're all going to have to deal with [the current pricing model]. In China, they're giving games away for free," he said in a Fortune blog report. "People who benefit from the current model will need to embrace a new revenue model, or wait for others to disrupt."

http://www.next-gen.biz/index.php?op...=7747&Itemid=2

EA must contend with a lower price point, i remember premium games being 49$

then EA started selling their games for 59

ea sucks, they act like car dealers, jack up the price over time then OHH were the good guys see we want it back to where we started

and you are supposta feel releived

I thought we moved away from this ever since the N64 $70-80 priced games ...

It'll be great if we can get games at or below $50.

PS3/360/PC games should be sweet at $50

PS2/Wii games at $40

PSP/DS games at $30

Blu-Ray/HD-DVD movies at $25

DVD movies at $15

Music CDs at $10

That would be ideal and fair methinks...