87% of PlayStation 3 owners watching Blu-ray movies? Survey says yes

[F9zDark]

I highly doubt that will happen. You'll have to pay out for an HD Fury.

The DVD upscale is brilliant, but they still look nowhere near as good as blu rays.

I don't know about US prices but in the UK a PS3 costs about 3/5 of the price of most standalone blu ray players. And given the quality of the the player and the upscaling its pretty much the best blu ray player for your money. Thats why people buy them even if they don't intend to play many games on it.

Very true, but just last year 60% of owners had no idea the PS3 played Blu-Ray movies. So we cannot say that most PS3 owners bought it to simply play Blu-Rays.

[KFR42]

Very true, but just last year 60% of owners had no idea the PS3 played Blu-Ray movies. So we cannot say that most PS3 owners bought it to simply play Blu-Rays.

Yes, you're right. I just know that a lot of people I know bought them primarily for blu ray play back.

[lmtlmt]

well bluray players are less expensive than the ps3 here now

[Shadowblind]

Very true, but just last year 60% of owners had no idea the PS3 played Blu-Ray movies. So we cannot say that most PS3 owners bought it to simply play Blu-Rays.

Thats why I can't believe either article. In a single year (or 6 months or less) I don't think the scale would jump from 60% NOT knowing about Blu-Ray to 87% USING it.

I don't believe 60% didn't know about it, considering, its splattered on the box, and Sony has used a HUGE marketing campaign since the launch of the PS3 to get people to see it.

No se.

[KFR42]

well bluray players are less expensive than the ps3 here now

Really? Unfortunately not here in rip-off Britain.

[F9zDark]

Thats why I can't believe either article. In a single year (or 6 months or less) I don't think the scale would jump from 60% NOT knowing about Blu-Ray to 87% USING it.

I don't believe 60% didn't know about it, considering, its splattered on the box, and Sony has used a HUGE marketing campaign since the launch of the PS3 to get people to see it.

No se.

Well the 60% not knowing about Blu-Ray was conducted by the NPD group; so I believe there is some credibility there, but why this number would jump to now 87% USING the feature is a little strange.

Whats even more disconcerting is that it hasn't even been a year yet. So in 11 months the PS3 fan base made a damn near 180 as far as Blu-Ray watching goes?

Who really knows, but I put my stock in the NPD survey.