They made a brief online appearance over the weekend but were promptly yanked off, but now Pentax has made them official—meet the Optio I-10, H90 and E90 cameras.

Top of the pile is the I-10 which has a 12.1-megapixel sensor, 5x optical zoom, and can shoot 720p video at 30fps. The LCD screen measures 2.7-inches, and in case you hadn't noticed, there's an inbuilt flash unit and speaker. It'll cost $299.95 when it becomes available next month, and will be in black or pearl white options.
That electro-orange '80s model is the H90, and has similar specs to the I-10, but is quite a bit cheaper at $179.95. Of course, you're compromising on the lens, but with all these '80s throwbacks rearing their heads recently, you may prefer style over substance. It also comes in a nice black/white colorway, and silver/white, if that orange is too offensive for your little eyes.
The bottom of the pile comes in at $100, and while the zoom isn't as attractive on the E90 as the first two models, at 3x, the 10-megapixel sensor and 2.7-inch LCD are pretty decent, as is the fact that it takes AA batteries. $100 is next to nothing, but the lack of optical stabilization may put you off. [Pentax]



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