Zune unboxed on camera

[wraggster]

We kind of wish Microsoft would stop putting their best foot forward with the marketing peeps on Zune, and instead let the product stand on its own. Having Chris Stephenson get on camera for CBS and say stuff like "brown is the new black is the new white," and "welcome to the social -- that's one of our key lines" smacks a mite bit disingenuous and wanton, but at very least they learned their lesson about package design from that internal video of theirs -- we're going to miss the "excessively human" marketing materials with "shelf presence" that "communicates the richness of the product." Ah well, one less surprise to look forward to when we finally get our hands on a unit.

Screen Via Comments

[dski1326]

wat is this?

[NoQuarter]

These guys are dorks!
"Welcome to the social" what kinda crap is that?
anyone heard of the internet?
We're already social.

[Adrenalin]

These guys are dorks!
"Welcome to the social" what kinda crap is that?
anyone heard of the internet?
We're already social.

heh, you made me laugh.

it looks "ok", and the packaging looks nice (save for the weird "social").

[dejkirkby]

Welcome to the social? Social what? Social Services? Social Security? Social club?
Microsoft, you ass!

[Accordion]

what...???!!!
looks familiar, in a distorted, trying to draw a hot girl, while drunk sort of way.
youd think copying MAC OS X was enough really

[NoQuarter]

These guy's really need to rethink the advertising for this if they want to compete with the ipod.