wraggster
July 8th, 2019, 16:51
Gaming accounted for nearly 75% of global mobile spending in the first six months of this year, grossing $29.6 billion for the period.
That's according to market intelligence firm Sensor Tower (https://sensortower.com/blog/app-revenue-and-downloads-1h-2019), which has released data on spending figures across Google Play and the App Store for H1 2019.
Overall, spending on mobile games and apps is up 15.4% this year, reaching more than $39.7 billion across both the leading mobile storefronts.
While game spending on mobile was up 11.3% year-on-year, growth was hampered on the App Store somewhat by a downturn in spending on iOS in China. Coupled with the hangover from last year's game approval freeze (https://www.gamesindustry.biz/articles/2018-12-21-china-ends-freeze-on-game-approvals), App Store spending only saw 7.8% growth during H1 2019, but still reached $17.6 billion
Google Play however saw game spending rise 16.8%, reaching $12 billion for the period.
https://www.gamesindustry.biz/articles/2019-07-08-sensor-tower-gaming-accounts-for-75-percent-of-total-mobile-revenue-so-far-in-2019
That's according to market intelligence firm Sensor Tower (https://sensortower.com/blog/app-revenue-and-downloads-1h-2019), which has released data on spending figures across Google Play and the App Store for H1 2019.
Overall, spending on mobile games and apps is up 15.4% this year, reaching more than $39.7 billion across both the leading mobile storefronts.
While game spending on mobile was up 11.3% year-on-year, growth was hampered on the App Store somewhat by a downturn in spending on iOS in China. Coupled with the hangover from last year's game approval freeze (https://www.gamesindustry.biz/articles/2018-12-21-china-ends-freeze-on-game-approvals), App Store spending only saw 7.8% growth during H1 2019, but still reached $17.6 billion
Google Play however saw game spending rise 16.8%, reaching $12 billion for the period.
https://www.gamesindustry.biz/articles/2019-07-08-sensor-tower-gaming-accounts-for-75-percent-of-total-mobile-revenue-so-far-in-2019